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JULY 19, 2018

Summer time and that means recommended reading lists. For those of you who would like to dig deeper into the world of metaphors, take a look at the following:

Lakoff, Alan. Metaphors We Live By. This is the classic work on why metaphors are such powerful communication tools. Lakoff is a cognitive scientist and he explains how metaphors are central to how we think and therefore how we express our thoughts and shape perceptions which then affect our actions without us being aware of them.

Grothe, Dr. Mardy. i never metaphor I didn’t like. In addition to its clever title, Grothe’s book is an entertaining collection of history’s greatest analogies, metaphors, and similes. There are fifteen sections including The Human Condition, Insults & Criticism, Life, Sex, Politics, and Sports. Some random favorites:

• "Giving money and power to government is like giving whiskey and car keys to teenage boys." P.J.O’Rourke, author.
• "Life is like a ten-speed bike. Most of us have gears we never use." Cartoon character Charlie Brown, created by Charles M. Schultz
• "Wishing to be friends is quick work, but friendship is a slow-ripening fruit." Aristotle
• "Running is the greatest metaphor for life, because you get out of it what you put into it." Oprah
  

Online

If you prefer to view an entertaining talk on the power of metaphors, check out this very engaging Ted Talk Metaphorically Speaking (Why Elvis Presley was the king of metaphor).

Last, but not least...

If you want to strengthen your own metaphor making skills to get better results in your business and be entertained at the same time, read my book, The tall lady with the iceberg.

Enjoy!

Anne Miller
Make What You Say Pay! — with Metaphors.

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Random Note

I always encourage people to see how metaphors are used to underscore points in the news. As of this writing, the media on all sides of the political spectrum have been filled with negative reviews of Trump’s visit with Putin and nearly all have used metaphors to express their dismay. Fox news John Roberts: “Trump threw the U.S. under the bus” CNN Don Lemon: “Trump went from Alpha Dog to lapdog.”

When you want to dramatically drive home a point, think metaphor!

 

"The best arguments
dazzle with metaphor"

Gerry Spence,
Media Commentator & Lawyer

The best firms hire brilliantly
& train relentlessly.

Having a Meeting?  Call today for fresh ideas to take your team to the next level 212-876-1875 or amiller@annemiller.com

"I've been to a lot of training programs and yours was the best!"
 -CRO, MediaMath
 

Metaphor Minute Archives

Pain In The Neck

The Metaphor That Made Mark Zuckerberg Flinch

Think "Themes"

Links I like

www.changingminds.org
www.nurtureinstitute.com
www.americanrhetoric.com
www.salesopedia.com
www.salesrepradio.com
www.ted.com
www.takethecold.com

Great Resources:

www.suttoncreative.com
www.cartoonbank.com
www.sbsnet.com
www.videomystory.com
www.ceoshow.com